News
05. May 2010
Adap.tv first to use RTB for video ad transactions
Video advertising network Adap.tv Inc. announced this week it would begin using a real-time bidding system, or RTB, in order to enhance transactions for buyers and sellers. What does this mean for the future of video... ...more
23. April 2010
Smartclip’s Prohaska Discusses Company’s Video Ad Network Model
Former AOL Vice President Matt Prohaska was recently hired as CEO of North America by Smartclip, an online video ad network. ...more
07. April 2010
New Smartclip CEO Takes Veteran Approach To Video
Matt Prohaska is a true veteran of the digital sales and marketing business. He served as vice president of North American sales, account management, for AOL, where he led a 150-person sales team that managed over $1 billion in... ...more
06. April 2010
Former AOL Vice President Matt Prohaska Tapped as CEO of smartclip
NEW YORK, April 6, 2010 – Supporting the growth of its online video advertising network in North America, smartclip LLC (www.smartclip.com) has appointed media veteran Matt Prohaska as its first chief executive officer. ...more
02. March 2010
smartclip Launches New SmartStitial Ad Format To Improve Effectiveness of Online Video Interstitial Ads
NEW YORK, March 2, 2010 – A new highly impactful online video interstitial format, which surrounds an advertiser’s video commercial with a prominent branded message, has been launched by smartclip LLC (www.smartclip.com). ...more
