News
09. November 2009
Leading online video network, smartclip, launches in North America
European company expands prominent advertising frontrunner with the launch of smartclip North America.
EW YORK, NY - November 1, 2009 – Europe’s leading online video network, smartclip AG, officially unveiled its US arm with the launch of smartclip North America.
Capitalizing on the explosive growth of in-stream video advertising, European leader smartclip AG has extended its footprint into the North American market through the introduction of a new independent operating arm, smartclip LLC. smartclip AG has seen tremendous growth since it’s formation in March 2008 and has been moving to address all major European markets inclusive of Germany, Spain, and the United Kingdom. The move to North America creates yet another opportunity for smartclip to provide world-class services to both advertisers and publishers seeking to embrace in-video advertising.
“As a ‘first mover’ smartclip has quickly reached the leading position in the European market with its combination of a world class sales team and it’s leading technical offerings,” said Thomas Falk, founding member of smartclip. “The decision to move into North America was heavily driven by client demand.”
smartclip officially opened the North American arm on November First, with its headquarters based in New York City. Throughout the remainder of the year, smartclip expects to open additional offices providing services to both coasts as well as the Chicago/Midwest market.
“The backing of smartclip AG’s operating experience allows us to quickly address demand for in-stream video ad sales in North America,” said Jay Drago, COO of smartclip. “Beyond this launch benefit, we have moved to assemble a leading team of seasoned in-stream veterans with our first critical hires & exclusive publisher contracts already behind us.”
smartclip works across Europe with its sales business among top companies including VidZone, Last.FM, Viacom and Blinkx.
For more information, please visit the smartclip website at www.smartclip.com.
About smartclip
smartclip, www.smartclip.com, is Europe’s leading provider bundling premium video content in the online advertising market and presenting the content on premium online platforms. This allows smartclip to achieve coverage for its client’s analog to TV advertisements. smartclip was founded in March 2008 and has locations throughout the European market and with this announcement, has expanded its reach to North America.
