smartclip brings publishers together with advertisers, agencies, and trading desks on its proprietary SmartX platform. In a private exchange environment, premium publishers in Europe, North America and Australia are given additional possibilities for monetizing their video content in real time.
Suppliers of video advertising can reach their target audiences through real-time bidding, programmatic interfaces and direct campaign bookings. The SmartX platform offers scalable and efficient buying processes where content providers retain full control of the advertising channels – including mobile and connected TV.
The SmartX Platform stands for:
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