Insightful, on Target and Precise: Our Reporting

Do you want to know the impact of video advertising? smartclip gives you detailed performance analyses for your campaigns. You receive a transparent overview of the distribution spots across the different devices (multiscreen). Each analysis report contains up to 65 individual data tracking points and performance parameters, including ad impressions, average duration, net user range, average contact (OTS) and other contact categories.

smartclip maintains an exclusive partnership with Nielsen Research. Together with their market research team, we compile an in-depth analysis that provides insight into the media efficiency of your campaigns.

  • In which real life situations does the campaign reach users?
  • How does the advertisement affect brand awareness, brand recognition and willingness to purchase the advertised product?
  • To what extent does the campaign affect offline and online sales?
  • Examination of the incremental reach of advertising spots.


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ATRESMEDIA and smartclip to deepen strategic partnership

Agreement sees further development of Addressable TV advertising within live linear broadcast through HbbTV in Spain

Hamburg/Madrid, 28 May 2020 – ATRESMEDIA and smartclip, its current exclusive...

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