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MOBILE - The Small Screen Goes Big for Online Video

The trend towards the use of the mobile Internet and video content continues unabated; powerful smartphones and improved transmission standards are playing a major role in this development. Separate from the TV set and stationary desktop computers, the mobile segment encompasses all devices from smartphone to tablet.

With fast transmission speeds (4G - LTE), the use of video content in this segment is increasing constantly. Furthermore, mobile devices are used throughout the day, enabling advertisers to reach a young, active, open audience. The most popular applications in this segment include games and music (videos). Both are outstanding environments for in-stream formats that encourage interaction.

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15
Jan

Smartclip rekryterar Andreas Hawerfors

Smartclip, ett ledande teknikföretag för videoannonsering, fortsätter växa och rekryterar Andreas Hawerfors till sitt nordiska säljteam. Hawerfors blir en del av den svenska försäljningsavdelningen på smartclip och kommer ha rollen som Sales...

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