Veteran Digital Sales Executive Billy Kramer Joins Smartclip
Former Tremor Regional Sales Manager to Lead Southeast/Mid-Atlantic Region
NEW YORK, July 14, 2010 – Digital sales veteran Billy Kramer, an accomplished sales professional with 13 years of experience in the internet and broadcast advertising market, has joined Smartclip North America (www.smartclip.com) as regional sales director for the Southeast and mid-Atlantic region.
Mr. Kramer, who most recently was regional sales manager at Tremor Media, will be responsible for developing and managing Smartclip’s new Atlanta office and for building out a regional sales network for the company.
“Smartclip’s growth in North America has attracted top talent from all aspects of digital media including the still nascent online video advertising industry,” said Matt Prohaska, chief executive officer, Smartclip North America. “Billy’s extensive experience in representing marketing solutions in both the online video and overall media landscapes makes him ideal to launch Smartclip in these new regions.”
Prior to his work at Tremor Media, Mr. Kramer was a senior director of sales for ContextNext Media where he maintained the company’s national sales footprint while developing more than 25 advertising clients including Microsoft, Akamai, m:metrics (ComScore) and About.com. He has also held a variety of digital sales positions with SportsIQ (founder), Dickey Broadcasting Company and Ticketmaster Online. Mr. Kramer began his career in broadcasting at Clear Channel Communications quickly transitioning into the digital world.
Mr. Kramer received a bachelor’s degree in finance from Rutgers in Camden, N.J.
Smartclip LLC (www.smartclip.com) launched at the end of 2009 as a second-generation, premium digital video advertising network. The company offers advertisers a blend of innovative ad formats, exclusive online inventory including social media, reach partnerships and extensive tracking resources. Smartclip is part of Smartclip AG, the largest video advertising network in Europe, launched in early 2008. Together, they provide publishers and marketers with an efficient, global multi-screen delivery network.