Insightful, on Target and Precise: Our Reporting

Do you want to know the impact of video advertising? smartclip gives you detailed performance analyses for your campaigns. You receive a transparent overview of the distribution spots across the different devices (multiscreen). Each analysis report contains up to 65 individual data tracking points and performance parameters, including ad impressions, average duration, net user range, average contact (OTS) and other contact categories.

smartclip maintains an exclusive partnership with Nielsen Research. Together with their market research team, we compile an in-depth analysis that provides insight into the media efficiency of your campaigns.

  • In which real life situations does the campaign reach users?
  • How does the advertisement affect brand awareness, brand recognition and willingness to purchase the advertised product?
  • To what extent does the campaign affect offline and online sales?
  • Examination of the incremental reach of advertising spots.


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smartclip e Alma Media: partnership per la distribuzione di campagne Addressable TV

Quattro i canali del Gruppo su cui sarà possibile pianificare campagne di Addressable TV: Alice, Marco Polo, Case Design Stili, Pop Economy


Milano, 02 dicembre 2019 – smartclip, piattaforma...

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